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Fueling Your Success: How Identity Puts Food on the Table

“You are what you eat.” Every athlete knows the importance of nutrition. A marathoner should not be on the same diet as a bodybuilder. Similarly, an Olympic-level athlete cannot eat like an average 6-year-old and expect to compete. Their intake fuels their output. What you eat à Who you are An athlete who ignores their […]

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Competitive Advantage

Competitive Advantage: Sustainable competitive Advantage Competitive disadvantage Competitive Parity – firms performing at same level *strategy about creating superior value while containing costs to create it OR offering similar value at lower cost *successful strategy combines activities to stake out unique strategic position within industry

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